// SDR cost calculator

The true cost per qualified opportunity.

Plug in your numbers. The math runs live. The comparison against a fractional AI Sales Department is at the bottom of the page.

// Inputs
2
120
$80,000
$40,000$200,000
6 mo
0 mo12 mo
$12,000
$0$100,000
1%
0.1%10%
Cost per qualified opportunity
$8,681
Year-one all-in cost of 2 SDRs divided by qualified opportunities produced. Includes loaded salary, tools, and the ramp-time productivity gap.
Loaded cost per SDR
$104,000
OTE × 1.30
Year-one all-in
$220,000
salaries + tools
Productive months
6
of 12, after ramp
Qualified ops · year 1
25
across all reps
Sends per rep · month
1,760
80/day × 22 days
Reply rate
1%
industry honest
// vs Fractional AI Sales Department
Your team
$220,000/ year
25 qualified ops · $8,681 each
AI Sales Department
$108,000/ year
683 qualified ops · $158 each
Year-1 saving
$112,000
Qualified-op multiple
27×
// What now?

The numbers above run for hundreds of EOI clients.

If they look right and the gap is meaningful, apply for a 14-day kickoff. If you want to talk through the assumptions first, talk to Roy.

Apply for a sales sprint →See the offering →
// How the math runs

Loaded cost: OTE × 1.30 covers benefits, equipment, software seats, and management overhead. Adjust if your numbers differ.

Productive months: 12 minus ramp. A six-month ramp halves your year-one output even at full salary.

Funnel: 80 sends per day × 22 working days = 1,760 sends per rep per month. Replies = sends × reply rate. Discovery = replies × 30%. Qualified ops = discovery × 40%. These rates match every honest report we have run.

Fractional comparison: $9K monthly retainer, 500 personalized touches per day, 4.5% reply rate. Live in 14 days, so 11.5 productive months in year one. Same downstream funnel ratios applied for honest comparison.