Your cadence, twelve months from now.
Plug in your numbers. The math runs live. The comparison against a fractional AI Content Department is at the bottom of the page.
The numbers above run for hundreds of EOI clients.
If they look right and the gap is meaningful, apply for a 14-day content sprint. If you want to talk through the assumptions first, talk to Roy.
// How the math runs
Library size: your articles per month × months live. A site publishing 4 articles a month for a year carries a 48-article library. Each article keeps earning traffic long after it ships, which is why cadence compounds.
SEO compounding + decay: we multiply the library by your stated organic visits per article and apply a 0.7 decay factor. The decay covers two realities: older articles lose ranking over time, and not every article hits its average. Without the decay we would be cooking the numbers in our own favour. Industry typical is 300 to 600 monthly visits per article after 6 months of indexing.
Leads: monthly organic traffic × your visitor to lead rate. The rate is yours to set. 1 to 2% is honest for a B2B site with clear CTAs. Under 1% means weaker CTAs. Over 3% means either a strong free resource or a bottom-funnel landing page mix.
Cost per article today: what you said you pay. This is the all-in number, not the writing-line-item number. If your $10K agency retainer ships 4 articles, your true cost per article is $2,500 even though the invoice line for writing is lower.
AI projection: $7,500 monthly retainer ÷ 20 long-form articles per month = $375 per article. We stack 12 months of 20-article cadence on top of your current library and re-run the same traffic and lead math. Same decay, same conversion rate, larger library.
Honest caveats: SEO lift assumes the articles target real search demand and ship at competitive quality. Both are part of the offering, but neither is automatic. The 12-month traffic projection assumes the content stays indexed and the site has reasonable authority.