// Industry · Healthcare

Fractional AI for healthcare, built around HIPAA, not bolted on after.

On-device agents for anything touching PHI. Sanitized cloud for marketing, sales, and non-PHI ops. Full audit trails, BAAs in place, clinician escalation as a first-class part of the workflow. For digital health, telemedicine, and healthcare SaaS teams under fifty.

// The problem

Every default AI tool fails the HIPAA review.

You are a digital health founder with somewhere between twenty and fifty people on the team. You have raised a Series A. You have a clinical advisor on payroll, a security officer who is also somebody else, and a compliance backlog the size of a closet. Then you watch a competitor announce an AI feature and your CEO asks why you do not have one yet. So you start the obvious way. You look at Apollo for sales. You look at ChatGPT for content. You look at Intercom Fin for support. You start reading the terms. Within an afternoon you have eight tabs open, three different DPAs, two flavors of BAA language, and a sinking feeling that none of this clears your legal team without six weeks of review.

The reason is structural. Default AI tools were built for SaaS teams in clean verticals. The cloud endpoint sees your prospects, your transcripts, your tickets. That works fine if you are selling Calendly. It does not work the moment a single field could carry PHI. A patient name in a chat transcript is PHI. A symptom description in a support ticket is PHI. A provider note attached to a sales conversation is PHI. A telemedicine session transcript is PHI. The minute one of those touches a vendor that has not signed a BAA, that has not been audited under HIPAA Security Rule, that does not have a written breach-notification process, you have a reportable incident waiting to happen. So the path of least resistance is to skip AI entirely, which is what most healthcare teams between twenty and fifty employees end up doing. They stall on compliance review for six months. Their competitors do not.

The honest answer is that healthcare AI is not a tooling problem. It is a posture problem. The teams that ship are the ones who decided on day one which workloads can run on cloud and which cannot, who picked vendors with BAAs and audit trails for the cloud side, and who put on-device infrastructure under the PHI side. That decision tree exists before any agent goes live. Most teams do not have anybody on staff whose job is to build that decision tree. That is what a fractional AI consultancy is for, and that is the conversation our healthcare engagements start with.

// The split

Sanitized cloud for non-PHI, on-device for everything that touches a patient.

The shape of a real healthcare AI stack is not pure cloud and not pure on-prem. It is hybrid by design, and the design follows the data classification. Marketing automation, B2B sales prospecting against provider organizations, blog content, landing pages, social, internal Slack copilots that read your wiki and not your EHR. All of that can live on cloud agents with the usual BAA-backed vendors. The audit trail is light, the latency is fast, the cost per task is low. The PHI surface is zero by definition because the workflow never sees a patient record.

The other half is different. Patient support, intake flows, triage messaging, anything that reads provider notes, anything that drafts clinical summaries, anything that touches an EHR or EMR, anything inside the patient portal. Those workloads run on a local agent inside your network or your private cloud region. The model never leaves the perimeter. The audit log captures every prompt, every retrieval, every output. The architecture lets you point at a single sentence in a compliance review and say the data never crossed a vendor boundary, because the agent was running on hardware you control.

The split sounds expensive. It is not. The cloud side carries ninety percent of the volume at a tenth of the cost. The on-device side handles the regulated minority on hardware that pays for itself in twelve months versus per-token cloud pricing at PHI volume. We have shipped this hybrid pattern for clients running everything from telemedicine triage to RCM SaaS, and the architecture is the same shape every time. We documented the on-device side in detail on the local agent setup page. The cloud side runs on the same fractional department playbook as every other industry, with one important difference: every workflow is built with a PHI-detection guard so the agent refuses to process a payload that should have been routed to local in the first place.

// The four departments

How the fractional model maps onto healthcare workflows.

Four departments, each tuned for the healthcare posture. The sales motion targets providers and payers. The content motion respects clinical scope. The ops motion is PHI-aware. The support motion never gives medical advice and always knows when to escalate to a clinician.

01

Healthcare Sales

B2B outbound aimed at provider organizations, payer procurement, and health-system innovation teams. Zero PHI in prospecting. ICP enrichment pulls from public sources only: NPI registry, hospital RFP databases, recent funding events, leadership changes, public clinical research output. Sequences are tuned for the long buying cycles real healthcare procurement runs on, with multi-stakeholder handoff into your CRM.

02

Healthcare Content

Educational and compliance-aware copy for clinician-facing audiences. Articles cite peer-reviewed sources, avoid disease-state claims you cannot substantiate, respect FDA promotional guidance for cleared devices, and keep marketing language outside the boundary of clinical advice. We brief writers on your regulatory posture before a single article ships.

03

Healthcare Ops

PHI-aware reporting and back-office automation. Claims and billing workflows for RCM SaaS, eligibility verification flows, audit trail generation, internal dashboards that pull from production data without exposing it. For teams in the EHR or EMR adjacency, the ops agent reads FHIR or HL7 payloads on local infrastructure and surfaces summaries that never carry identifiers to the cloud side.

04

Healthcare Support

Patient inquiries with strict scope. The agent answers logistics, scheduling, billing questions, app usage, basic eligibility, and the easy operational tier-one queue. The agent does not give medical advice. Any message that drifts toward symptoms, dosing, diagnoses, or clinical decisions triggers an automatic escalation to a licensed clinician with the full conversation context. Multilingual coverage at no extra retainer because non-English-speaking patients are not an edge case in real healthcare.

// The posture

What the healthcare engagement actually ships with.

Honest numbers from real deployments. The compliance posture is not a checkbox. It is the operating shape of the work.

HIPAA, HITRUST, SOC 2
Frameworks supported out of the box
plus GDPR for EU patient data, PIPEDA for Canadian operations
24
Languages in patient support
including Spanish, Cantonese, Mandarin, Korean, Arabic, Tagalog
100%
On-device options for PHI workloads
any workflow touching protected health data can run inside your perimeter
5 to 10 days
BAA turnaround from scoping call
standard BAA template, your counsel redlines, signed before any data flows
// Side by side

Generic AI tool plus DIY compliance vs healthcare-tuned fractional departments.

Both options exist. The first one is what most digital health teams default to. The second one is what the teams who actually ship end up running.

Generic AI tool + DIY compliance
  • No BAA, or vendor BAA that excludes the AI surface
  • PHI definition left to your team to enforce manually
  • Cloud-only, every prompt leaves your network
  • Audit trail is the vendor log, partial visibility
  • Patient support gives medical advice the moment a symptom is mentioned
  • Compliance review takes 6 to 12 weeks per workflow
  • You manage the vendor risk and the architecture risk
  • Right answer for non-healthcare teams
Healthcare-tuned Fractional Departments
  • BAA signed before any data flows, AI workloads explicitly in scope
  • PHI-detection guard built into every workflow, refuses to process flagged payloads
  • Hybrid by design, PHI workloads run on-device inside your perimeter
  • Full prompt, retrieval, and output audit log under your retention policy
  • Clinical scope guardrails, automatic clinician escalation on any medical drift
  • Compliance scoping happens before build, review in days not weeks
  • EOI carries the architecture, your security officer signs off on a clean design
  • Right answer for digital health, telemedicine, and healthcare SaaS
// The healthcare sprint

From scoping call to live workflow in three phases.

Healthcare sprints take longer than the standard 14-day cloud rollout. Compliance scoping is the gating step. The build itself is fast once the posture is locked.

Step 01

Week 1 to 2 · Compliance scoping

We map your data classifications, your existing BAAs, your HIPAA security posture, and your audit requirements. Output is a written decision tree: which workflows can run cloud, which must run on-device, what audit logging each one needs, where clinician escalation lives. Your security officer signs off before we touch infrastructure. If you have HITRUST or SOC 2 in flight, the design respects those control requirements.

Step 02

Week 3 to 6 · Hybrid stack design

Cloud agents get configured for the non-PHI surface: marketing, sales, content, internal copilots that read your wiki. Local agents get installed for the PHI surface: patient support, clinical workflows, EHR-adjacent ops. Identity integrates with your existing SSO. PHI-detection guards get tested against your real payloads. BAAs get countersigned. We run a paper compliance review against the design before any agent goes live.

Step 03

Week 6 to 10 · Department rollout

Departments go live one at a time, starting with the lowest PHI exposure: sales and content first, then ops, then patient support. Each rollout includes a two-week shadow period where a human reviews every output before it ships, then the agent moves to autonomous operation under sampling review. The escalation pathways into clinicians, into your team, into your CRM all get exercised under load before we hand the keys over.

// Why fractional fits healthcare specifically

The compliance overhead breaks the per-hire AI hiring model.

A general-purpose tech team with twenty engineers can absorb a single AI hire and have that person ramp on the codebase in a quarter. A healthcare team cannot. The new hire spends their first quarter learning your data classification policy, your BAA inventory, your access control model, your audit logging requirements, your clinical advisory board sign-off process. By the time they are productive on the actual AI work, you have burned six months and a hundred and fifty thousand dollars on a single hire who still does not know which of your workflows are inside the HIPAA boundary.

The fractional model collapses that ramp because the compliance posture is what we bring on day one. We have already shipped the hybrid pattern. We have the BAA templates, the PHI-detection guard logic, the clinician escalation patterns, the audit log retention defaults. Your security officer reviews our design against your specific controls and signs off on a known shape instead of waiting for a new hire to discover the same shape over six months. The monthly retainer is smaller than the loaded cost of one AI engineer hire, and the output is four departments running, not one engineer slowly learning the regulatory landscape.

The other reason fractional fits healthcare is volume variance. A digital health company will run a six-week marketing burst around a payer partnership announcement, then run quiet for two months while the clinical team validates a new flow. A patient support queue at a telemedicine company spikes in flu season and drops in summer. Per-hire economics punish that variance because you cannot fire the SDR in June and rehire them in October. Fractional economics absorb it. The retainer covers whatever volume the agents need to ship that month, inside the contractual cap.

// After compliance is solved

What changes once the posture is no longer the bottleneck.

The first thing that changes is meeting load. Healthcare teams without an AI compliance posture spend an enormous amount of executive time arguing about whether a given workflow can use AI. The CTO weighs in, the security officer weighs in, the clinical advisor weighs in, legal weighs in, and the conversation reaches no decision because nobody owns the architecture. Once the posture is documented and shipped, those meetings stop. The decision tree exists. Marketing knows their stack. Patient support knows their stack. The CTO does not get pulled into a thirty-minute argument about whether a chatbot can answer a billing question.

The second thing that changes is the speed of clinical adjacent work. Drafting patient-facing educational content used to take a six-week cycle: marketing writes, clinical reviews, compliance reviews, marketing rewrites, the cycle repeats. With the content department running inside the posture, the first draft comes in already aligned to your regulatory boundary, citing your approved sources, avoiding the disease-state language your counsel has flagged. The clinical review still happens. It happens once instead of three times, on copy that did not need a rewrite to begin with.

The third thing that changes is patient experience under load. The bottleneck on after-hours patient inquiries at most digital health companies is staffing economics. You cannot pay twelve people to sit on a queue that is mostly silent between midnight and six AM but has a real volume spike on Sunday nights when refill questions come in. The support agent absorbs that spike at flat retainer cost, answers the logistics questions, and escalates the clinical drift to the on-call clinician with the full conversation context already attached. Response time on after-hours triage drops from hours to seconds for the operational tier, and clinicians get woken up only when somebody actually needs to be woken up.

The fourth thing that changes is your runway. Every engineering quarter you do not spend rebuilding AI compliance from first principles is a quarter you ship product. Every clinician hour you do not burn on routine tier-one questions is an hour on a real patient case. The unit economics of a healthcare company between Series A and Series B are brutal, and the teams that survive past forty employees are the ones who got AI compliance out of the way early and let the rest of the org focus on the actual clinical mission.

Excellent communication and top-notch quality of service. EOI has been a choice to accelerate our company, not only on a technical level, but also business-wise and creatively. If you need anyone to do your AI workflows, these guys are the experts.
Gregory Benjamins
CEO · Green Collective
// Pricing

Single monthly retainer. BAA, on-device option, full posture included.

Monthly retainer · 4 to 10 week kickoff depending on PHI surface

Smaller than a single loaded healthcare-experienced AI engineer hire. Covers all four departments, the BAA, the hybrid architecture, and the operating layer on top.

  • BAA signed before any data flows, AI workloads explicitly in scope
  • Hybrid cloud plus on-device architecture designed against your data classification
  • PHI-detection guard on every workflow, hard fail on misrouted payloads
  • Full audit trail under your retention policy, exportable to your SIEM
  • Patient support with clinical scope guardrails and clinician escalation
  • 24-language patient coverage at no extra retainer
  • Compliance scoping document signed off by your security officer
  • Direct line to the operator running your healthcare engagement
Book a compliance scoping call
// On-device deep dive

The PHI side of every healthcare engagement runs on hardware inside your perimeter. If you want to see the full architecture for the local install, the model selection logic, and the hardware sizing, the local agent setup page covers it end to end.

See the local install
// FAQ

The questions founders ask before they apply.

01Do you sign BAAs?
Yes, as a default part of every healthcare engagement. We sign a Business Associate Agreement before any data flows. Our standard BAA template explicitly covers the AI surface, not just the underlying SaaS, which is where most off-the-shelf vendor BAAs leave a gap. Your counsel redlines, we counter-sign, the data flows after.
02How do you handle PHI specifically?
Anything classified as PHI runs on-device inside your network or private cloud region. The cloud agents never see PHI. Every workflow has a PHI-detection guard that hard-fails on a misrouted payload. The audit log captures every prompt, retrieval, and output, and lives under your retention policy. Nothing leaves the perimeter for the regulated half of the stack.
03What about HIPAA, HITRUST, and SOC 2?
The architecture is designed around HIPAA Security Rule controls by default. For teams pursuing HITRUST CSF or SOC 2 Type II, the AI workflows fit inside your control framework rather than sitting outside it. We respect your existing access control model, your audit logging requirements, and your change management process. Your auditor sees the agents as in-scope systems with documented controls.
04Do you have healthcare clients now?
Yes. We have shipped fractional departments and on-device installs for digital health, telemedicine, healthcare SaaS, and one hospital group running clinical summarization inside their data center. Specific client names are protected by confidentiality, but Roy can walk through anonymized architecture references on a scoping call.
05Can the AI give medical advice?
No. The patient support agent is scoped to logistics, scheduling, billing, app usage, and basic eligibility questions. Any message that drifts toward symptoms, dosing, diagnoses, treatment decisions, or other clinical content triggers an automatic escalation. This is a hard guardrail, not a soft preference. The agent is explicitly trained to recognize medical scope drift and refuse to advise.
06How does escalation to a clinician work?
When the agent detects medical scope drift, it sends a polite holding response to the patient, opens a ticket in your clinical workflow tool with the full conversation context attached, and pings the on-call clinician through whatever channel you configure. Slack, PagerDuty, your EHR inbox, a custom webhook. The clinician picks up the conversation with full context, no rework needed.
07What about telemedicine integrations?
The agents integrate with the common telemedicine platforms through their existing APIs and webhooks. We have shipped connectors for video consult scheduling, intake form processing, post-visit summary drafting, and prescription refill triage. Session transcripts stay on-device for the analysis half and never traverse a cloud endpoint, which is the part most telemedicine teams stall on with off-the-shelf vendors.
08Can the system run fully on-prem inside our hospital network?
Yes. Full on-prem and even air-gapped configurations are supported. The agent runtime runs on GPU hardware racked inside your data center, integrated with your SSO, behind your firewall. Nothing phones home. We have shipped this configuration for a hospital group running clinical summarization in their SCIF-adjacent environment. The architecture is detailed on the local agent setup page.
// From the notes
// Also worth a look
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